{"product_id":"bleach-london-cherry-red-permanents-kit-bd","title":"Bleach London Cherry Red Permanents Kit","description":"\u003cp\u003eBleach London Cherry Red Permanents Kit transforms lengths into a glossy cherry shade without the need for bleach. The kit pairs a custom-strength Developing Lotion, which lightens and colours in one step, with a Conditioning Colour that blends sea silk and cocamide to soften and protect strands.\u003c\/p\u003e\u003cp\u003eSection hair into quarters, mix the Conditioning Colour and Colour Booster with the Developing Lotion, then paint onto thin slices. Finish with the Keep It Sealed Conditioner to lock in tone and boost shine.\u003c\/p\u003e","brand":"Bleach London","offers":[{"title":"Default Title","offer_id":57352455979273,"sku":"PBBLEBD0007","price":7.2,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0944\/5765\/9657\/files\/images_5a783dbc-d208-4a1b-a554-3d8ea6b54443.webp?v=1790183629","url":"https:\/\/popupbeauty.co.uk\/products\/bleach-london-cherry-red-permanents-kit-bd","provider":"Pop Up Beauty","version":"1.0","type":"link"}